Anthony Darvall Leaves easyMarkets after 15 Years, Launches Startup

# Veteran FX Leader Anthony Darvall Embarks on New Venture After 15-Year Tenure at easyMarkets In a notable shift within the fintech landscape, Anthony Darvall has closed a significant chapter in his professional journey, departing from easyMarkets after dedicating more than 15 years to the foreign exchange trading firm where he most recently served as Head of FX Sales for the Asia Pacific region. Much like a seasoned captain setting sail for uncharted waters, Darvall has now positioned himself at the helm of Traderflow, an ambitious Web 3.0 fintech startup that promises to blend traditional trading with cutting-edge blockchain technology. Darvall, who has spent over a decade navigating the complex currents of corporate hedging accounts and high-net-worth investor relationships, made his career transition public through a LinkedIn announcement last Friday. For medium-sized businesses and individual traders alike, this move signals an intriguing development in how trading platforms might evolve in the increasingly digitized financial ecosystem. His new role as Founding Father of Traderflow comes at a time when the intersection between traditional finance and blockchain technology is remarkably fertile ground for innovation. This high-profile departure follows closely on the heels of another significant exit from the easyMarkets team. By coincidence or perhaps reflecting broader organizational changes, Ohad Golan, who had served as Chief Marketing Officer at the company’s Limassol office, also vacated his position just weeks earlier after a four-year tenure. The timing of these leadership changes has particularly piqued interest among industry observers who have been tracking the company’s evolution over the past decade. Darvall’s history with easyMarkets stretches back to May 2008, when he initially joined the Australian-founded company as APAC Chief Market Analyst and FX Sales to High Net Worth Individuals. His career trajectory within the organization saw him climbing the corporate ladder with exceptional skill, eventually being elevated to the position of Head FX Sales for APAC in May 2016—a role he has now left behind to pursue his entrepreneurial vision. Looking toward the horizon, February 2021 marks the scheduled formal launch of Traderflow, a venture Darvall is creating “with other FX veterans” who bring decades of combined experience to the table. The startup is charting an incredibly versatile course that straddles both traditional trading and Web3 innovation. In a surprisingly forward-thinking approach, the business will debut “with a trading floor Metaverse and dynamic NFTs that update in real time [as well as] store trading history and statistics on-chain, ” as Darvall revealed in conversations with Finance Magnates. For traders who have grown comfortable with established platforms, Darvall’s new venture offers both familiarity and innovation. In an exceptionally practical decision that bridges the old and new worlds of trading, he confirmed that Traderflow has committed to integrating both MT4 and MT5—the industry’s workhorse trading platforms—into their database architecture, ensuring a smooth transition for experienced traders while introducing them to the possibilities of blockchain-enhanced trading experiences.